Scion iM, iA arrive in showrooms

Scion iM, iA arrive in showrooms

Scion’s new iA sedan and iM hatchback are now arriving in showrooms across the country.

As previously announced, the Mazda2-based iA is the cheaper model with a $16,495 price tag (including $795 freight) when outfitted with a six-speed manual transmission, or $17,595 with an automatic gearbox. All packages are powered by a 1.5-liter engine with 106 horsepower and a 42-mpg highway rating.

Serving as a Scion-badged adaptation of the Euro-spec Toyota Auris, the iM fetches a slight premium over the sedan. Prices start at $19.255 with a manual gearbox or $19,995 for the CVTi-S variant. The extra cash helps pay for a more power 1.8-liter engine with 137 ponies, though EPA-estimated fuel efficiency tops out at 37 mpg on the highway.

“With the arrival of the iM and the iA in showrooms, Scion’s evolution moves from talk into reality,” said Scion VP Doug Murtha. “This new, savvy generation of drivers will find these cars have the features, space and styling to meet whatever challenge or opportunity comes their way.”

Toyota will be hoping both new models help reinvigorate Scion sales, which were down by nearly 25 percent in July. Collective deliveries through the first seven months of the year have slid by nearly 20 percent.

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