Lexus’ Annual Sales Rise By 12 Per Cent In 2015

With 652,000 vehicles delivered, last year has been a very good one for Lexus.

The Japanese brand recorded a 12 percent increase in global sales compared to 2014, with Europe being its most improved market.

In total, it sold around 64,000 units in the Old Continent, a 20 per cent rise over 2014. Sales in Western Europe spiked by 31 per cent while China saw an increase of 14 per cent totaling approximately 88,650 cars.

North America remained the company’s largest market where 368,000 vehicles found new homes, a 12 per cent improvement from 2014. Lexus is also enjoying increased demand for hybrid vehicles with approximately 23 per cent of its total sales (~149,000 vehicles) being hybrids.

Company execs credit the all-new RC and NX as well as the recent introductions of the improved ES, RX and LX models for the brand’s success.

Discussing the results, executive vice president at Lexus International Mark Templin said: “2015 was an amazing year for Lexus International. In addition to the new and redesigned models in our stable, we began rolling out our most advanced vehicle safety portfolio – Lexus Safety System +, and began ES production in North America.  Our entire vehicle line-up design has evolved to be more bold and emotional, and our brand initiatives are resonating as an extension of the Lexus ownership experience.  We appreciate luxury consumers taking notice and honoring us with a fourth straight year of double digit percentage growth.”

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