Hyundai-Kia will launch no less than 26 electric, hybrid, and plug-in hybrid models by 2020 in a bid to become one of the world’s leading manufacturers of eco-friendly cars.
Industry trade journal Automotive News explains the 26 models include at least 12 hybrids, six plug-in hybrids, two EVs, and two hydrogen fuel cell models. Some of them are already on sale, like the plug-in variant of the Hyundai Sonata, and others are scheduled to arrive in showrooms by the end of the year, like Kia’s Niro crossover and the three versions of the Prius-fighting Hyundai Ioniq (pictured).
Executives believe that embarking on a green car offensive will allow Hyundai-Kia to lure buyers away from the competition, they don’t expect to beat Toyota at its own game. Even with 26 new models in the pipeline, Hyundai realistically predicts that it will remain the number two manufacturer of eco-friendly cars behind Toyota.
If everything goes according to plan and the 26 models are launched in a timely manner, Hyundai-Kia will sell about 300,000 green vehicles worldwide in 2020. In comparison, Automotive News reports that Hyundai sold 42,900 hybrids and plug-in hybrids and 300 fuel cell-powered cars last year, while Kia sold 18,735 hybrids and 8,450 EVs. Meanwhile, Toyota built 1.2 million hybrids and plug-in hybrids in 2015.
Photos by Ronan Glon.