Is Toyota Crazy For Wanting A Sub-Brand To Fight AMG And M?

November 30, 2016 0

We may be about to get some hot Toyota models. We had to do a double-take when we first heard this news. Apparently Toyota wants to create a sub-brand akin to BMW‘s M division and Mercedes-AMG. We thought that this would mean the TRD brand, but Toyota previously expressed interest in expanding its partnership … read more

Production Toyota Supra Spied, STOP EVERYTHING

November 30, 2016 0

New spy photos showing us the most detail we’ve seen yet of the upcoming Toyota Supra have hit the web. 
Unlike the previous set of Supra spy shots, which featured a fully covered nose and tail, this latest prototype gives us a better idea what the production car will look like. Up front, cues from … read more

Diesel Outlawed So Lexus To Go Hydrogen Fuel Cell

November 30, 2016 0

With major cities heading towards banning diesel-fuelled cars by 2020, reports in Europe suggest the all-new Lexus LS sedan will include a flagship hydrogen fuel cell model.
The fuel cell Lexus LS set for launch in 2019 is tipped to be based on the all-wheel-drive LF-FC concept car shown at the Tokyo … read more

Toyota mulls Gazoo name for go-fast division

November 30, 2016 0

A senior Toyota executive has revealed to Autocar that the company is considering using the name of its motorsport division, Gazoo Racing, on high-performance road cars.
Koei Saga, who heads both Gazoo and Toyota’s powertrain division, told the British publication that it is his intention to increase … read more

Toyota Pondering AMG-Rivalling Performance Brand

November 30, 2016 0

Toyota could soon have a new performance division tweaking its models in a similar vein to Mercedes-AMG and BMW M.
As it stands, the Japanese company already offers a host of performance models from its TRD sub-brand (Toyota Racing Development). However, there’s a possibility that the firm’s Gazoo … read more

Toyota Hopes C-HR Crossover Will Help Re-Balance US Portfolio

November 29, 2016 0

Toyota is currently looking to adjust its car-truck sales ratio in the US to 60-40 in favor of light trucks, as opposed to the roughly 50-50 split it has now.
Its newest weapon for this push is of course the sporty-looking C-HR crossover, which made its US debut at the LA Auto Show earlier this month.
The … read more

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